An effective brand management strategy builds strong relationships with your customers.
Digital marketing refers to marketing activities deployed to contact prospects or customers.
In the era of digitalization, social networks play a major role in your daily life.
PIM for a successful product management process!
The product launch is a process that involves the collaboration of several company employees: customer support, sales teams, various product teams, communication, marketing, managers, event management, etc. The solution to the potential success of a product launch is to attract attention, raise interest and work on product awareness. Those who neglect the implementation of a solid product launch strategy without defining a suitable positioning will succumb at the first hurdle. With the Goaland PIM solution you get a tool with a Competitive Intelligence module.
A viral phenomenon
Influencers and social networks
The power of influencer marketing
Influencer marketing campaign
The analysis of your future campaigns depends on its primary objective. Nowadays, influencer marketing is a useful digital asset.
Effective content strategy
With content strategy, you can showcase your expertise, establish credibility and build your professional brand.
Building a strong brand identity: the key elements
Improving the brand image
Brand image is the image that comes to the customers' minds when they think of your firm.
Building brand awareness
To increase brand awareness, you need to use native advertising.
Protecting your brand
Before registering your brand, make sure it meets the criteria in the Intellectual Property Code.
Social Media Marketing
The art of content creation
Social media marketing promotes your content and products by reaching new customers while encouraging greater loyalty. This process puts you ahead of your competitors. Social media allows you to stay in touch, answer questions and provide dedicated customer service to both new and existing customers. Thanks to this medium, you can stay in touch with your clients. Regular publication of content on social networks boosts your audience.
Measuring success in the digital era!
You can measure the effectiveness of a digital transformation. To do this, you need to share performance indicators with several of your employees. The key to a successful digital transformation is to foster a culture of innovation.